NJJN announces partnership with Times of Israel

NJJN announces partnership with Times of Israel

Launches easy-to-read, accessible website

Welcome to the brand-new site for New Jersey Jewish News’ (NJJN), which has been redesigned and updated to make it easier to read on a desktop computer, a mobile phone, or tablet device. For the new site, NJJN is proud to partner with The Times of Israel (TOI) The partnership will boost NJJN’s online presence by providing increased visibility and expanded readership.

However, NJJN’s commitment to local, national, and international Jewish news and analysis remains unchanged.

“The opportunities in this agreement are significant,” said Rich Waloff, associate publisher/chief revenue officer of the Jewish Week Media Group, NJJN’s parent company. Waloff said he expects an increase in the number of page views and site users, “which benefits our advertisers in terms of the added audience.”

“It will greatly increase the digital footprint of NJJN in the area we serve,” continued Waloff. “This will occur because NJJN content will also be featured on all the pages seen by New Jersey readers of TOI in Morris, Somerset, Essex, Union, Middlesex, Mercer, Monmouth, and Sussex counties.”

TOI readers in the NJJN area can visit timesofisrael.com — which attracts tens of millions of page views each month — and find a selection of NJJN articles featured prominently on the home page, which is regularly refreshed and updated.

“Also, of great value,” added Waloff, “is the new technology the agreement presents us, in our ability to communicate to online readers.”

TOI, the fastest growing news site in the Jewish world, launched its local partners initiative three years ago. NJJN is the sixth partner, joining The New York Jewish Week, New Jersey Jewish Standard, the United Kingdom’s Jewish News, the Atlanta Jewish Times, and the Pittsburgh Jewish Chronicle.

“We’re delighted to welcome the New Jersey Jewish News as the latest Times of Israel-partnered website,” said David Horovitz, founding editor of TOI. “We’re sure that the partnership will boost the New Jersey Jewish News’ resonance online, with its news and views now presented on an elegant, reader-friendly, state-of-the-art site.”

NJJN readers are encouraged to visit both sites and provide feedback. As this has been a major undertaking, NJJN also appreciates its readers’ support — and patience — during the site rollout, and the web administrators will work to swiftly address the inevitable glitches and unforeseen errors as they arise.

As always, the entire NJJN staff will continue to strive for excellence — in print and online.

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